Strategy Trybe concluded its inaugural Strategy Bootcamp for Managers by celebrating participants’ achievements with a competitive graduation pitch. The intensive nine-week program, which ran from August to October 2024, featured expert facilitators from various industries.
Among the facilitators were notable figures such as Yomi Martins, Head of Marketing and Communications at Cruzan Gaming Limited; Obehi Michael Ehimhen, Digital Marketing Manager at 9mobile; Victor Oyarero, Managing Director of Plus Acuity; and Femisire Ajayi, CEO of Transit LTD, among others.
Graduation Pitch: A Battle of Strategy
The final event, themed The Showdown, took place on 19 October 2024, with participants divided into three teams: The Commandos, The Samurais, and The Spartans. After a heated competition, The Samurais emerged victorious, impressing the judges with their strategic insights.
The pitch tested participants’ strategic thinking as well as their ability to collaborate under pressure. Teams were tasked with tackling real-world case studies and presenting their strategies to a panel that included Yetunde James, COO of Yellow Brick Road Lagos; Yomi Martyns, Head of Brands and Communications at Cruzan Gaming Limited; and Femisire Ajayi, CEO of Transit LTD. Adding an extra layer of realism, the client for the pitch was Oluwatobi Olanisimi, Marketing Manager at Trophy Stout.
Reflecting on the event, Strategy Trybe founder Sherif Lanre Akinpelu said, “This Bootcamp highlights the power of collaboration and strategic thinking at all levels of management. It has been inspiring to watch the participants grow over nine weeks and apply their new skills in a real-world setting. Strategy is not just a skill—it’s a mindset, and these managers have proven they’re ready to lead in any industry.”
Participant Testimonials and Success Stories
Bootcamp participants expressed their satisfaction with the program, emphasizing the depth of insights provided by facilitators such as Dr. Lakinbofa Goodluck, Public Relations Manager at MTN Nigeria, and Nnenna Onyewuchi, Co-Founder and Executive Director of Innovation and Strategy at Yellow Brick Road Lagos. Many praised the hands-on approach, which allowed them to turn theoretical knowledge into practical solutions.
The winning team, The Samurais, comprised Ajeh Anwuli from PHD Media, Funmi Dosumu from Standard Chartered Bank, Akamai Adams from Beach TV Media, Michael Jon from Playhouse Communications, Teniola Arignede from Carpe Diem Solutions, and Ukaegbu Timothy from Moniepoint Inc. Their compelling strategy impressed the judges and earned them the top prize.
What’s Next for Strategy Trybe?
Following the success of its first Strategy Bootcamp for Managers, Strategy Trybe is already planning future programs, including certificates in Strategy & Account Planning and diplomas at various levels. The next Bootcamp is scheduled for January 2025, and it will welcome beginners, team leads, and managers looking to sharpen their strategic thinking.
Akinpelu also announced an upcoming strategy conference in 2025, which will bring together industry leaders and aspiring strategists for a day of learning, networking, and innovation.
