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About Us

Strategy Trybe is a community of Strategists and Account Planners created to support & groom Strategists & Account Planners in Nigeria 🇳🇬 & Africa. We provide opportunities for Career Growth in Strategy & Account Planning.

It was founded by Sherif Lanre Akinpelu in 2018. He noticed that there was a gap between the older generation of Strategists/Account Planners and the younger generation.

We are currently losing the older generation to Consultancy firms and some of them are setting up their agencies or consultancy service firms. Also, majority of them are close to their retirement age, if they are not retired already.

Thus, Strategy Trybe was created to be the bridge between these two generations. Furthermore, we also noticed that a lot of Strategists and Account Planners are springing up without adequate support.

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What We Do

A Community
We provide you with an avenue to relate with like minds in the Strategy Community in Nigeria. We know that the Job of a Strategists can be very lonely and time consuming. However, to stay sane, we need strategists to relate with, and bounce ideas off them.
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Mentorship
We provide you with opportunity to relate with Industry leaders and also get them to mentor you.
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Trainings
We have an array of free and paid trainings for members to benefit from.
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Recruitment
Get notifications about available Strategy Roles
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Meet the Team

Sherif Lanre Akinpelu's picture

Sherif Lanre Akinpelu

Founder

Lives in the intersection of Strategy, Marketing, Behavioural Science, Data and Technology. 

He is Currently the Group Deputy Director, Strategy & Planning at SPV Communication Solutions; MTN Nigeria’s Marketing Communication Agency.

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Damilola Williams

Damilola Williams

PROJECT Manager

Strategist, Brand Management and Digital Marketing Professional with an impeccable Project Management skills.

 She is currently an Account Manager at DDB Lagos.

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Ayokunumi Kehinde

eXPERIENCE DESIGNER

A 360 degree marketing expert with special focus on Business Development.

She is Currently the Group Head, Business Development & Brand Management at Explicit Communications.

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Ademola Aderinale

CONTENT WRITER

A strategist with special interest in photography, scriptwriting and film making. 

He is currently Assistant Planning Manager, at Noah’s Ark.

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Folayemi Joshua

PROJECT MANAGER

A trained lawyer. Lover of strategy, brand management, and communications with a special interest in fashion.

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Gbolabo Amusan

CONTENT lead

A Marketing Consultant providing brands and businesses with data-driven insights and strategic guidance to gain a competitive edge in the market.

He is currently a Strategy and Account Planning Executive at SPV Communication Solutions.

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Faculty Members

Nnenna Onyewuchi


Co-Founder & STRATEGY DIRECTOR
YBR Lagos

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Idiare Atimomo


CO-FOUNDER & COO
up in the sky

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Feyi Olubodun


MANAGING DIRECTOR
OPEN SQUARES CONSULTING

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Frankline Ozekhome


Founder
TINK AFRICA

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Gbemi Aleke


STRATEGY & ACCOUNT MGT.DIRECTOR
TBWA\CONCEPT

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Poju Bakare


Director of marketing
Quidax

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Fred Akinmuyisitan


HEAD, MARKETING STRATEGY & PLANNING
THE HEINEKEN COMPANY

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Carol Ofem


STRATEGY DIRECTOR
Yellow brick road (YBR lagos)

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Deola Kayode


Head, Brands & Creative Services
9Mobile

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Where Our Members Work

Testimonials

Strategy Trybe gave me a community and the medium to be part of something larger. It provided me with a platform that helped me understand strategy within the African context.
Ore Aderinkomi
Ore AderinkomiStudent of Strategy @ Beyond The Visual
My experience so far has been rewarding and enlightening. Members of the group are generally warm and helpful. It is an amazing feeling being surrounded by young, vibrant individuals with similar interests .
Ama Boafo
Ama BoafoStrategist @ Imaginarium Lagos
Nothing has contributed to my growth in the field of strategy more than being part of the Strategy Trybe community.
Harrison Obiefule
Harrison ObiefuleCreative & Strategy Lead @ A3 Resources
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Contact Us

Phone: + 2348039200199
Email: strategytrybe@gmail.com
Ikeja, Lagos Nigeria
MON-FRI 09:00 AM - 5:00 PM
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